As the Founder and CEO of Universal Sportswear, he is the driving force behind every aspect of the company. He carefully manages all operations and leads the marketing efforts to ensure that Universal Sportswear stays at the forefront of the local sportswear market. His hands-on approach not only propels the brand’s growth but also solidifies its reputation as a top choice for quality sportswear in Lebanon.

Under his guidance, Universal Sportswear thrives on creative marketing strategies and meticulous attention to detail. He plays a crucial role in forging strong partnerships and orchestrating impactful marketing campaigns that resonate with our community. His leadership ensures that Universal Sportswear remains deeply connected to its Lebanese roots, embodying the spirit of both innovation and tradition.

He is a trusted cornerstone of Universal Sportswear, overseeing the internal operations. As the financial manager, he ensures the company's fiscal health and stability. Additionally, he manages the warehouse, coordinating logistics and inventory to streamline operations and maintain efficiency. His comprehensive oversight is vital to keeping Universal running smoothly and successfully.

He is one of the original members of Universal Sportswear and the go-to person for responding to customer DMs. Additionally, he oversees the packaging of orders, ensuring that every product is carefully prepared and meets our high standards before it reaches our customers. His role is essential in maintaining the quality and customer service that Universal is known for.